Based in Riyadh; serving clients across Saudi Arabia, the GCC and beyond.
Wise strategy. Strong execution.
A Riyadh-based partner that helps government entities, companies and growing businesses across the Gulf plan, build, discover, run and engage, from the first decision to daily operations.
- Registered in Saudi Arabia
- Arabic and English delivery
Why now: demand is moving to delivery
- $169bn
MENA IT spending forecast for 2026, up 8.9% on 2025
- $11.1bn
GCC consulting market forecast for 2026
- 7.9%
IMF projection for Saudi real GDP growth in 2027
- 2.5%
National target for R&D and innovation spending as a share of GDP by 2040
Milestones: Year of AI 2026 · Expo 2030 Riyadh · FIFA World Cup 2034
What we do
34 solutions across five pillars
- Plan
Strategy, Finance & Transformation
decide, organise and restructure with numbers that hold.
- Build
Digital, AI & Platforms
AI, data and software that run in production and pay back.
- Discover
Research, Innovation & Space
research and frontier technology turned into programmes, pilots and partnerships.
- Run
Managed Operations
business, IT, office and administrative operations, run to agreed service levels.
- Engage
Experience & Design
customer, staff and user experiences, designed around the people you serve.
Wisdom worth keeping
Short lessons from strategy, technology and operations work, worth remembering long after the meeting ends.
Decide what you will not do.
A strategy is a set of choices. Saying no to good ideas is what makes room for the important ones.
Start small, prove value, then scale.
A short, fixed-scope assessment turns a big question into a costed plan you can approve with confidence.
Simplify the process, then automate it.
Automation multiplies whatever it touches. Simplify the flow first, then add AI and software, and the gain multiplies too.
How we work
- 1Assess
- 2Build
- 3Run
Start with a fixed-fee assessment, build only what the case supports, and let us run it if you prefer.
Our approachLatest insights
From AI pilot to production
Most organisations in the Kingdom have tried AI. Far fewer run it every day. Here is what separates a pilot from a service that works every day, under Saudi rules, at a cost the business accepts.
Restructuring without breaking the organisation
Budgets are tighter and boards want results, not reports. Restructuring can save money and still leave the organisation stronger, if it cuts work before people and protects what the future depends on.
When work relationships get hard: a fair way through for teams and leaders
A boss who will not listen, a senior who pushes work on people they do not manage, a colleague who takes the credit. Most people stay silent for fear of their job or promotion. Here is what team members can do safely, and what leaders must do so it stops happening.
Tell us what you're solving. We reply within five business days.
Commitment to the Kingdom
Built in Riyadh, for the Kingdom's next chapter.
Elphly is a Saudi-registered company. Its work follows Vision 2030 priorities: business operations and administration, restructuring and financial discipline, governance, risk and compliance, AI and digital government, research and space, and the service and experience needs of organisations in the years leading to Expo 2030 and the 2034 World Cup.